Essay··1 min read

Google, please do something with your ads and SEO-spam

I used to love Google. Now I don’t. I used to enjoy search for new information and explore some new topic in Google. Now I don’t. I’m on the verge of switching to another search engine.

Yesterday I dug into remote work. I searched for various info, primarily I wanted to find exact remote companies practices from real practitioners. This is a typical screen in Google for any relatively generic search request.

Screen 1. Ads

On the first screen I see only ads and some glimpse of hope in the footer.

Google, please do something with your ads and SEO-spam — illustration 1

I have to scroll down.

Screen 2. SEO-optimized bullshit

No hope. All these articles are not good enough. All are generic, and I have a feeling most of them were written by people with zero experience in remote work. I got very little interesting info from them.

Google, please do something with your ads and SEO-spam — illustration 2

I have to scroll down.

Screen 3. More SEO-optimized crap

More SEO-optimized articles, maybe HBR was relatively OK.

Google, please do something with your ads and SEO-spam — illustration 3

I have to scroll down.

Screen 4. More Ads

Final screen has more ads. Is it me? Maybe in some poor country with GDP < 1K per person I will see less ads? Not sure there is VPN for South Sudan…

Google, please do something with your ads and SEO-spam — illustration 4

Next page…

It appeared to be very hard to find good resources about remote work. Google is filled with generic, non-concrete, SEO-oriented bullshit. I had to dig this piece of crap for an hour to find some rare gems. Most gems I found on HN. My rant is over. Hug me, please.

P.S. HN discussion thread